Dodge 2008 Ram 1500 User Manual Page 6

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08 DODGE RAM
QUALITY AND DURABILITY
LENGTHY, TORTUROUS TRIALS. UNJUST PUNISHMENT. ALL BECAUSE WE DO THINGS RIGHT.
Our engineers call them “events.” They represent everything you’d never do to your Dodge Ram. And we do them, over and over, on a schedule that runs nonstop, 24/7.
The testing that eventually ensures Ram quality means going to the extremest of extremes. With apologies to the fi ne people of Baja, we’ve recreated the worst road we found
there; our drivers run Rams in compressed time frames to equal 150,000 customer-equivalent miles — our minimum benchmark. That’s one event. We have many more.
Others? Load up a Ram at maximum GCWR — up to 24,000 lb — and tow it for a few thousand hours. Drive a few dozen Rams into walls, ditches, water-fi lled pits. Such brutality
is sickening — literally: it’s so jarring that test drivers are regulated to a limited time behind the wheel.
THE BATHS: CORROSION AND ELECTRICAL PROTECTION
Think of it as a treatment to improve the long-term health of your Ram. The baths — both fresh and saltwater — take corrosion and water intrusion testing to the extreme. Because we test on a near-daily basis,
we’re able to offer some of the best corrosion protection in the business. Simultaneously, we’re able to test the wiring, connections, boxes and terminals, ensuring tight, protective fi ts and wires and cables that
stand the test of time.
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